Nature’s Way Soap Company is an e-commerce site that we developed. While the founders of Nature’s way ended up pivoting away from this business, we think the site is pretty slick! Also, with the fact that the theme is currently not in use, it could be used on another site selling eco-friendly or wholistic goods. Maybe your site?
The Product & The Results
The purpose of this site was to create a clean and green feeling website with WordPress and WooCommerce to sell handmade organic soap. The design is simple, yet uplifting with accents from nature such as leaves for section dividers, and faint plant imprints as section backgrounds. It also features a few tasteful animations to highlight various selling points of the products and unified green branding sitewide.
The homepage features limited yet thoughtful calls to action from the top to the bottom of the page, discounts to entice customers, and stunning photography of yummy looking soaps. Along with these calls to action, there are a couple of places to showcase customer reviews and opportunities to view top-selling products front and center.
Beyond the homepage, the product pages are clean (because it’s a soap site after all) and feature a simplistic design that lets the exquisite photography stand out. All the pages are fully responsive, and the mobile versions of the pages are trimmed to only keep the most essential content. Finally, the footer features a newsletter signup form and links to social media to help visitors find their way back to the site.
We love this site and would love to see the theme go to a home where it might see some better use and live up to its full potential. Until then, it will live at cleanhands.website for your viewing pleasure. Give it a look, and shoot us a message if you want this very theme, or something similar. We would eagerly offer a deep discount to anyone looking to re-purpose this theme.
Chesapeake Cabinet & Woodworks »